boutique week: drift

drift inside . . .

photos from drift have just arrived and i am delighted to post some of the first peeks inside the kaimuki boutique which just happens to be the new neighbor of our friends at shop toast! drift debuted last weekend after many years of retail daydreaming by bff's and newly minted shop proprietors ale klein and laura ivy who, with help from family and friends, modernized the interior with rehabbed castoffs and lucky discoveries to create a bright and airy space to showcase island designers and artists.

one of drift's shop exclusives are urgentina's super cute canvas totes appliquéd with sweet pledges of allegiance to town or country (neighborhood declarations can also be made for kaimuki and kailua). priced at $40, i predict these to be quite popular and cheerfully demand more neighborhood options, please! or, perhaps a two sided tote for those of us who heart both sides of the island.

in addition to their shop duties, ale and laura design an in-house jewelry line ($35 and under) along with a slipper collection embellished with seashells. and, with many of us watching our budgets these days, you will be happy to know that most of the merch is priced under $100.

local labels stocked at drift include d'angelo designs, khush, indigenous soap, sierra dew, tiare teiti, urgentina bikinis, vers hawaii; jewelry by lance gentry (who handpicks sunrise shells from haleiwa's shores) and stoney seas; plus artwork by vers creators matt ortiz and roxanne chasle and photography by taueva fa'otuista.

next time you find yourself in the area, do pop in to say hello and welcome the drift 'ohana to the neighborhood!

• where: 3434 waialae avenue, suite 4, kaimuki
• shop hours: mon to sun, 1p to 7p

p.s. a few finishing touches remain on the official website so click over to drift's facebook for shop updates.